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    The Economics of Retailing and Distribution

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    The_Economics_Of_Retailing_And_Distribution.pdf (1.473Mb)
    Date
    2004
    Author
    Betancourt, Roger R.
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    Abstract
    This book provides a uniform and coherent approach to the analysis of distribution systems in general and retail systems in particular. It develops the fundamentals of retail demand and supply, and demonstrates how the provision of distribution services is a principal determinant of economic outcomes in retail exchanges for both retailers and their customers, as well as for other agents such as suppliers and franchisors. The author integrates the existing literature with new applications to provide novel insights into the multi-product nature of retailing, the service aspects of packaging, and the evolution of retail formats such as supermarkets, non-store retailers (including the Internet) and shopping centers.
    URI
    https://lib.hpu.edu.vn/handle/123456789/24005
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    • 300 - Khoa học xã hội [1381]

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