E-Commerce strategy

dc.contributor.author	Qin, Zheng	en_US
dc.date.accessioned	2016-06-10T08:32:51Z
dc.date.available	2016-06-10T08:32:51Z
dc.date.issued	2014	en_US
dc.identifier.isbn	978-3-642-39413-3	en_US
dc.identifier.isbn	978-3-642-39414-0	en_US
dc.identifier.other	HPU1160066	en_US
dc.identifier.uri	https://lib.hpu.edu.vn/handle/123456789/21241
dc.description.abstract	E-Commerce Strategy builds awareness and sharpens readers' understanding of the key issues about e-commerce strategies. To link theory of e-commerce strategy with practice in the real world, it brings together theoretical perspectives based on academic research, integrated use of technologies and large amount of cases, especially those of China. With regard to the innovative technical standards and frameworks, it proposes strategic analysis from a technical point of view. The book is intended for postgraduate students in e-commerce and computer science as well as government officials, entrepreneurs and managers.	en_US
dc.format.extent	358 p.	en_US
dc.format.mimetype	application/pdf
dc.language.iso	en	en_US
dc.publisher	Springer Berlin Heidelberg	en_US
dc.subject	Electronic commerce	en_US
dc.subject	Strategy	en_US
dc.subject	Computer science	en_US
dc.title	E-Commerce strategy	en_US
dc.type	Book	en_US
dc.size	5,239KB	en_US
dc.department	English resources	en_US