Exploring Public Relations: Global Strategic Communication

dc.contributor.author	Tench, Ralph	en_US
dc.contributor.author	Yeomans, Liz	en_US
dc.date.accessioned	2022-07-26T03:01:46Z
dc.date.available	2022-07-26T03:01:46Z
dc.date.issued	2017	en_US
dc.identifier.isbn	9781292112183	en_US
dc.identifier.other	HPU2165378	en_US
dc.identifier.uri	https://lib.hpu.edu.vn/handle/123456789/34611
dc.description.abstract	This text is the definitive academic guide on public relations and one of the only texts on the market to take this particular approach to the field. It offers critical analysis of the subject, blended with theory and real-life application, making use of a number of pedagogical features including case studies, exercises and discussion questions for a unique approach to the subject.	en_US
dc.format.extent	613p.	en_US
dc.format.mimetype	application/pdf
dc.language.iso	en	en_US
dc.publisher	Pearson	en_US
dc.subject	Marketing	en_US
dc.subject	Sales	en_US
dc.subject	Business	en_US
dc.subject	Public Relations	en_US
dc.title	Exploring Public Relations: Global Strategic Communication	en_US
dc.type	Book	en_US
dc.size	18,6 MB	en_US
dc.department	Sociology	en_US