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dc.contributor.authorBurnett, Johnen_US
dc.date.accessioned2016-07-04T08:21:02Z
dc.date.available2016-07-04T08:21:02Z
dc.date.issued2015en_US
dc.identifier.otherHPU3160412en_US
dc.identifier.urihttps://lib.hpu.edu.vn/handle/123456789/21982
dc.description.abstractThrough good economic times and bad, marketing remains the pivotal function in any business. Determining and satisfying the needs of customers through products that have value and accessibility and whose features are clearly communicated is the general purpose of any business. It is also a fundamental definition of marketing. This text introduces students to the marketing strategies and tools that practitioners use to market their products.en_US
dc.format.extent291 p.en_US
dc.format.mimetypeapplication/pdf
dc.language.isoenen_US
dc.publisherCampus Manitobaen_US
dc.subjectBussinessen_US
dc.subjectMarketingen_US
dc.subjectEconomicen_US
dc.titleIntroducing Marketingen_US
dc.typeBooken_US
dc.size12,272KBen_US
dc.departmentEducationen_US


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