Now showing items 141-160 of 6813

    • Business Intelligence, Analytics, and Data Science: A Managerial Perspective 

      Sharda, Ramesh; Delen, Dursun; Turban, Efraim (Pearson, 2017)
      For courses on Business Intelligence or Decision Support Systems. A managerial approach to understanding business intelligence systems. To help future managers use and understand analytics, Business Intelligence provides ...
    • Microeconomics: Theory and Applications with Calculus 

      Perloff, Jeffrey M. (Pearson, 2017)
      This book is a new type of intermediate microeconomics textbook. Previously, the choice was between books that use calculus to present formal theory dryly and with few, if any, applications to the real world and books that ...
    • Integrated Advertising, Promotion, and Marketing Communications 

      Clow, Kenneth E.; Baack, Donald E. (Pearson, 2017)
      Integrated advertising and marketing communications taught through real-life application Integrated Advertising, Promotion, and Marketing Communications speaks to an evolved definition of integrated marketing and teaches ...
    • Globalization and Diversity: Geography of a Changing World 

      Rowntree, Les (Pearson, 2017)
      Helping Students Understand the Tension Between Globalization and Local Diversity. This contemporary approach to World Regional Geography introduces the latest ideas, concepts, and theories in geography while also developing ...
    • Accounting Information Systems 

      Romney, Marshall B.; Steinbart, Paul J. (Pearson, 2017)
      Accounting Information Systems, 14th Edition covers all of the most recent updates in AIS, including how developments in IT affect business processes and controls, the effect of recent regulatory developments on the design ...
    • Introduction to forensic and criminal psychology 

      Howitt, Dennis (Pearson, 2017)
      Introduction to Forensic Criminal Psychology 6th edition provides a clear, comprehensive and engaging coverage of the subject. With a continued emphasis on key empirical findings and the theory stemming from this research, ...
    • Accounting and Finance for Non-Specialists 

      Atrill, Peter; McLaney, Eddie (Pearson, 2017)
      This book provides an introduction to accounting and finance. It is aimed at: Students who are not majoring in accounting or finance but who are, nevertheless, studying introductory-level accounting and finance as part of ...
    • Essentials of Human Anatomy and Physiology 

      Marieb, Elaine N.; Keller, Suzanne M. (Pearson, 2017)
      Focus on the Essential What, How, and Why of Human Anatomy and Physiology With the 12th Edition of Essentials of Human Anatomy and Physiology, science educator Suzanne Keller joins bestselling author Elaine Marieb in ...
    • Human Anatomy (9 ed.) 

      Martini, Frederic H.; Tallitsch, Robert B.; Nath, Judi L. (Pearson, 2017)
      Revered for its groundbreaking, atlas-style format, detailed illustrations, and exceptionally clear photographs, Human Anatomy has long been known for its quality and sophistication, as well as its scope and level of ...
    • Quality 

      Summers, Donna C. S. (Pearson, 2017)
      Quality, 6/e provides the tools and techniques needed to help organizations improve in the areas of quality, productivity, and safety. Using a wide-range of industry examples, insightful case studies, clear explanations ...
    • Statistics. Informed Decisions Using Data 

      Sullivan, Michael (Pearson, 2017)
      Statistics: Informed Decisions Using Data, Fifth Edition, gives students the tools to see a bigger picture and make informed choices. As a current introductory statistics instructor, Mike Sullivan III presents a text that ...
    • Organizational behavior 

      Judge, Timothy A.; Robbins, Stephen P. (Pearson, 2017)
      Help Students Better Understand Their Behavioral and Interpersonal Skills Long considered the standard for all organizational behavior textbooks, Organizational Behavior provides the research you want, in the language ...
    • Basic Technical Mathematics with Calculus (11th Edition) 

      Washington, Allyn J.; Evans, Richard (Pearson, 2017)
      For courses in technical and pre-engineering technical programs or other programs for which coverage of basic mathematics is required. The best-seller in technical mathematics gets an “Oh, wow!” update The 11th Edition ...
    • Webs of Influence: The Psychology of Online Persuasion 

      Nahai, Nathalie (Pearson, 2017)
      With the majority of commercial transaction now happening online, companies of all shapes and sizes face an unprecedented level of competition to win over and retain new business. In this second edition of Webs of ...
    • Understanding statistics in psychology with SPSS 

      Cramer, Duncan; Howitt, Dennis (Pearson, 2017)
      This is a book for students, though its emphasis on statistics in practice means that it should be valuable to anyone seeking to familiarise themselves with the vast majority of common statistical techniques employed in ...
    • Torrington: Human Resource Management p10 

      Hall, Laura; Taylor, Stephen; Torrington, Derek (Pearson, 2017)
      Peter Drucker, the early and highly respected management guru, once said that management was largely about making things difficult for other people. HR is a management function which many people regard as making life ...
    • Precalculus, Global Edition 

      Sullivan, Michael (Pearson, 2017)
      Mike Sullivan’s time-tested approach focuses students on the fundamental skills they need for the course: preparing for class, practicing with homework, and reviewing the concepts. The Tenth Edition has evolved to meet ...
    • Practice of public relations 

      Seitel, Fraser P. (Pearson, 2017)
      Prepares Readers for Public Relations Work with an Emphasis on Ethics and Contemporary, Real-world Applications Featuring an intensely practical approach that favors reasoning, justification, and applications that work, ...
    • Chemistry: The Central Science 

      Brown, Theodore E. (Pearson, 2017)
      For courses in two-semester general chemistry. Accurate, data-driven authorship with expanded interactivity leads to greater student engagement Unrivaled problem sets, notable scientific accuracy and currency, and remarkable ...
    • Options, Futures, and Other Derivatives 

      Hull, John C. (Pearson, 2017)
      For courses in business, economics, and financial engineering and mathematics. The definitive guide to derivatives markets, updated with contemporary examples and discussions Known as “the bible” to business and economics ...