Please use this identifier to cite or link to this item: https://lib.hpu.edu.vn/handle/123456789/34662
Title: Concepts in Strategic Management and Business Policy: Globalization
Authors: Wheelen, Thomas L.
Keywords: Strategic Management
Business Policy
Management
Issue Date: 2017
Publisher: Pearson
Abstract: This book contains a Strategic Management Model that runs through the first 12 chapters and is made operational through the Strategic Audit, a complete case analysis methodology. The Strategic Audit provides a professional framework for case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implementation programs. To help the student synthesize the many factors in a com
URI: https://lib.hpu.edu.vn/handle/123456789/34662
ISBN: 9781292227283
Appears in Collections:Sociology

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