Please use this identifier to cite or link to this item: https://lib.hpu.edu.vn/handle/123456789/30268
Title: Managerial Economics: Applications, Strategies and Tactics
Authors: McGuigan, James R.
Moyer, R. Charles
Harris, Frederick H.deB.
Keywords: Managerial Economics
Business
Economics
Issue Date: 2013
Publisher: South-Western College
Abstract: By illustrating how effective managers apply economic theory and techniques to solve real-world problems, MANAGERIAL ECONOMICS 13E helps future business leaders learn to think analytically and make better decisions. As always, the seasoned author team balances a solid foundation of traditional microeconomic theory with extensive exploration of the latest analytical tools in managerial economics, such as game-theoretic tactics, information economics, and organizational architecture. This new edition is concise, comprehensive, and current with cutting-edge coverage of important management topics relevant to today's students, including an exciting focus on "green" business and environmentally friendly practices and products
URI: https://lib.hpu.edu.vn/handle/123456789/30268
ISBN: 1285420926
9781285420929
Appears in Collections:Sociology

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