Managerial Economics: Applications, Strategies and Tactics

Please use this identifier to cite or link to this item: http://lib.hpu.edu.vn/handle/123456789/30268

Title:	Managerial Economics: Applications, Strategies and Tactics
Authors:	McGuigan, James R. Moyer, R. Charles Harris, Frederick H.deB.
Keywords:	Managerial Economics Business Economics
Issue Date:	2013
Publisher:	South-Western College
Abstract:	By illustrating how effective managers apply economic theory and techniques to solve real-world problems, MANAGERIAL ECONOMICS 13E helps future business leaders learn to think analytically and make better decisions. As always, the seasoned author team balances a solid foundation of traditional microeconomic theory with extensive exploration of the latest analytical tools in managerial economics, such as game-theoretic tactics, information economics, and organizational architecture. This new edition is concise, comprehensive, and current with cutting-edge coverage of important management topics relevant to today's students, including an exciting focus on "green" business and environmentally friendly practices and products
URI:	https://lib.hpu.edu.vn/handle/123456789/30268
ISBN:	1285420926 9781285420929
Appears in Collections:	Sociology

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