Please use this identifier to cite or link to this item: http://lib.hpu.edu.vn/handle/123456789/21524
Title: The Sustainable Business Case Book
Authors: Gittell, Ross
Magnusson, Matt
Merenda, Michael
Keywords: Business
Management
Marketing
Book
Issue Date: 2012
Publisher: The Saylor Foundation
Abstract: Chapter 1: Introduction to Sustainable Business and Sustainable Business Core Concepts and Frameworks. Chapter 2: The Science of Sustainability. Chapter 3: Government, Public Policy, and Sustainable Business. Chapter 4: Accountability for Sustainability. Chapter 5: Entrepreneurship, Innovation, and Sustainable Business. Chapter 6: Sustainable Business Marketing. Chapter 7: Case: Sustainable Business Entrepreneurship: Simply Green Biofuels. Chapter 8: Case: Marketing Sustainability: Seventh Generation Creating a Green Household Consumer Product. Chapter 9: Case: Brewing a Better World: Sustainable Supply Chain Management at Green Mountain Coffee Roasters, Inc. Chapter 10: Case: Oakhurst Dairy: Operations Management and Sustainability. Chapter 11: Case: Accounting for Sustainability: How Does Timberland Do It and Why? Chapter 12: Case: Sustainable Investing: Pax World Helping Investors Change the World. Chapter 13: Case: Strategic Mission–Driven Sustainable Business: Stonyfield Yogurt.
URI: https://lib.hpu.edu.vn/handle/123456789/21524
ISBN: 978-1-4533467-7-8
Appears in Collections:Education

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